UK paint brand Dulux has appointed ‘Spiced Honey’ as the colour of the year 2019, as part of the brand’s industry-acclaimed ColourFutures trend forecast. Spriced Honey is a versatile shade filled with warm and inviting tones of amber and rich caramel.
“2018 was an unsettling and unpredictable time,’ says Dulux. ‘We were overwhelmed by the deluge of news, choices and demands upon our time, causing us to close up and retreat into spaces where we feel safe and cocooned. We pressed pause and took time to regroup.”
“As we move forward into 2019, we find this pause has given people time to re-energise and deal with the sense of unpredictability with positive action, optimism and purpose. If the unpredictability of last year forced people to retreat and regroup, 2019 is the time for their awakening. We are ready to ‘Let in the Light’.”
Other paint brands such as Jotun have similar shades in their new colour palette for 2019. Jotun’s RAW-Palette we find warm earth colors, neutral gray shades and burnt reddish tones.
Jotun’s color palette consists of warm earth colors, neutral, gray shades and burnt reddish tones.
I interpret this colour trend as a return to a basic lifestyle and a need to connect and strengthen contact with the earthly, rustic and genuine. Back to our roots, back to our caves. Perhaps our days of cocooning aren’t over yet?
Photos courtesy: Dulux and Jotun (photo:Line Klein Studio and styling: Kråkvik & D’Orazio)